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Four Tips to Strengthen Your CRM Communication Plan

Communicating the changes that take place with CRM should be done with transparency and tact. Sharing this information with your company is central to the change management process and is best done early and with as much detail as possible. We have come up with four ways to help you hone your communication strategy during this significant transition.

Who Will Be Your Company’s CRM Guru?

Selecting a Leader to Champion Your Transition to CRM As your company acquires a CRM system, it is important to select a leader in your organization to spearhead the adjustment across all levels of operation. This “CRM Leader” eases the transition and gets your...