Building Trust in Tech – Steve Scherer, VP of Sales and Marketing

Podcast Episode: Empowering Nonprofits: IT & Authentic Leadership with Steve Scherer

Join us for a great talk with Steve Scherer, the energetic VP of Sales and Marketing at CCB Technology. Steve shares his unique journey and the significant transformation of CCB Technology. It started as a nonprofit software provider and grew into a top player in outsourced IT Services for Nonprofits. Steve provides an in-depth look at how CCB is dedicated to helping nonprofit organizations. They aim to tackle pressing budgetary challenges. At the same time, they offer robust cybersecurity solutions.

His views on the changing tech scene show CCB’s strong focus on data protection and employee training. This ensures nonprofits can focus on their missions without compromising digital security.

An Unexpected Path to Authentic Leadership & Perseverance

Through Steve’s narrative, we uncover his unexpected path to leadership. This journey emerged from a desire for meaningful work, rather than just traditional ambition. With authenticity and curiosity as guiding principles, he shares personal stories.

For instance, he discusses his financial struggles during college. This experience truly emphasizes the critical role of perseverance. Trust emerges as a cornerstone in effective leadership. Steve shows that building and maintaining relationships is crucial for lasting professional connections and career success.

Values-Driven Leadership: Mentorship & Personal Growth

Steve also delves into the core of his leadership identity. He shares how mentorship and strong personal values have profoundly shaped his approach. He focuses on balancing work and life. Moreover, he discusses practical strategies to improve leadership effectiveness.

These include candid conversations and embracing vulnerability. His guiding principle, the “top five for 10,” highlights the need to align work with personal values. Through these reflections, Steve provides a clear roadmap for personal and professional growth.

He highlights the profound impact mentors can have at any stage of life.

Meet Our Guest: Steve Scherer, VP of Sales & Marketing, CCB Technology

Steve Scherer is a dedicated husband and father of four. He serves as the VP of Sales & Marketing at CCB Technology. Notably, he is not a “top LinkedIn voice,” but his results speak volumes. Steve leads a Sales team responsible for $37 million in production. He was also promoted to oversee the Marketing team in 2024.

In 2024, his Sales team broke the company record for profit production. Furthermore, his Marketing team significantly increased qualified lead production by over 70%. The top five things he wants to be defined by in 10 years reflect his priorities: God, Family, Church, Outdoors, and Work.

Beyond his professional and personal values, Steve has a unique personality. He has a purple bunny suit. In 2024, he spoke at his alma mater, UW Parkside. He also has a poster in his office that counts how many weeks he has left to live.

Key Takeaways You’ll Learn:

> How CCB Technology supports  IT Services for Nonprofits with outsourced IT services and cybersecurity solutions.

> Insights into navigating budgetary challenges and ensuring data protection for nonprofits.

> The unexpected path to leadership driven by a desire for meaningful work.

> The critical role of trust, perseverance, and authenticity in professional success.

> Strategies for effective leadership, including balancing work and life, and the impact of mentorship.

> The importance of aligning work with personal values for personal and professional growth.

Quotes:

“Our heartbeat has remained the same over the decades: serving those who serve others. That’s the foundation of CCB Technology.”

“In the ever-evolving tech landscape, security isn’t just a service; it’s a necessity. We ensure nonprofits can focus on their missions without compromising data protection.”

“Leadership isn’t about a title; it’s about influence. Sometimes, it takes someone else to tap you on the shoulder and help you see your potential.”

“Authenticity and curiosity are key components of success. They drive us to ask the right questions and build trust in our relationships.”

Links: 

Steve’s LinkedIn  

CCB Technology