Nicolas Restrepo, Senior VP of Sales at World Emblem, shares his path from aspiring lawyer to sales leader. World Emblem is the largest emblem manufacturer and garment decorator, so the team sees economic shifts early through uniform and personalization demand.
Nic explains how curiosity, connection, and authenticity shaped his career. He talks about listening first and selling second. He also highlights customization trends—from sleek metallic finishes to nostalgic chenille styles.
The conversation turns to leadership. Moving into management brings new challenges and new energy. Nic stresses leaving ego at the door, giving credit, and helping new talent shine. He is honest about the repetitive, behind-the-scenes work that builds strong teams.
We discuss an operating model inspired by a former Ford CEO: open communication and a simple red-yellow-green status system. Clear goals and stretch targets keep teams focused and accountable.
CRM is framed as the team playbook. Make data easy to enter and easy to use. When information is accessible and actionable, follow-through improves, relationships deepen, and results scale.
Nicolas is passionate about lifelong learning, teamwork, and leaving a lasting legacy in textile manufacturing. Join the Sales Lead Dog Pack and explore the library for more leadership and CRM content.